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11-NOVEMBER 27-2020

Seasonal ShopperGood morning.
The past few years has seen a rise in e-commerce trends.  Those trends got a shot in the arm in 2020, and show little sign of shopping.  That makes the traditional retail holiday season a bit less hectic.  It also means fewer viral videos of fights breaking out to get the last doorbuster-sale item.
It also means retailers can spread out the holiday season a bit longer too.  Instead of Thanksgiving weekend doorbuster deals, we’re seeing weeklong (or longer) sales on many popular internet retailers.  There may be limits to this trend in time.  Sure, we all know someone who gets their holiday shopping done in August.  But retailers tend to stick to selling strategies that work, and massive discounts on popular products will fare well in any event.  But it just keeps getting easier to do so at home.

Now here’s the rest of the news:

Brace Yourself for a Sharp Rise in Inflation says Richard Cookson
It may seem strange to worry about inflation during a global recession, a pandemic and political turmoil, but I suspect it’s about to pick up, soon and sharply.

November 27, 2019

Mars MarketIf you want to be a successful salesperson, you need to do some digging and investigation to find out what makes your prospects tick, and how your product  or service can satisfy their itch.  You need to carefully craft a sales message and offer that they can’t resist.  And lastly, you need to over-deliver and build your relationships with your customers so you can continue selling to them again and again.

DarrenDaily: “Success is Hard.  Be Thankful.”

Know Your Product and Niche.  🙂

 

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