08-AUGUST 10-2020

Monday MarketsGood morning.
While Congress couldn’t come together on another stimulus bill, it appears that the market is taking a measure of patience as Friday’s jobs numbers surprised with 1.76 million jobs added and a 10.3% unemployment rate.
The fact the S&P 500 is nearing an all-time high with a 10.3% unemployment rate and over a 30% decline in earnings for the S&P 500 is incredible.  The only question is how long the patience will last.

Here is the rest of the story:

People don’t think much.  They make snap decisions.
So let’s take another look at our presentations.
Are they even needed for small decisions?
Can we make them shorter?
Certainly!

Sustainable Rally or … House of Cards?  
To understand why stocks have rallied despite economic catastrophe, I delved last night into one of my favorite financial books.  I came across this illuminating quote, which I want to share with you:

“The problem is, the money investors take out of the system is coming from other investors who are putting money into the system, and the stock market is just a system that shuffles cash between investors.  It is a system where current investors’ profits are strictly dependent on the inflow of money from new investors.  And, such a system is also known as a ‘Ponzi scheme.’ “

The quote comes from The Ponzi Factor: The Simple Truth About Investment Profits(2018), written by economist Tan Liu.  Do those words describe the rally since late March?

Ponzi schemes collapse when it becomes difficult to attract new investors or when a significant number of investors ask to cash out.  It remains my contention that a lot of investors are about to flee the market, causing the pyramid of cards to come tumbling down.  It’s difficult to come to any other conclusion, when severe recession, high unemployment, negative corporate earnings growth, political paralysis, and a raging pandemic are all taken into account.

August 10, 2019

Epic Games hosted a giant World Cup event for its popular game Fortnite.  100 players from around the world have were flown into New York City to compete.  Top Prize … A cool $3M.

Fortnite Avengers EndgameAnd to think of all the millions of parents in the 1980’s and 1990’s who warned their children that video games wouldn’t pay the bills.

Video games are a big business.  A triple-A title can cost up to $100M to make, including market costs – but can still make many times that return – gamers can make a bundle too.  Unlike the passiveness of a movie going experience … a sector that for many years has brought in far less revenue.

Guess then … it is game on!  😉

August 10, 2018

It’s been nearly seven years since Steve Jobs died on Oct. 5, 2011, at the age of 56 after a years-long fight with cancer.  I will never forget him saying:  “Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work.”

August 10, 2017

One of the greatest lies ever perpetrated by online marketers selling traffic training products is that there is “free traffic.”  There’s not.  If there’s no financial outlay, but you spend hours of your time implementing the strategy, that’s a cost because your time has value.  Ray Higdon may have said it best, “Free is never free.”  While building a business, one of the most important questions you must ask yourself is, “How much is my time worth?”

Same with video marketing.  To make videos that actually get a lot of views, you need to make good videos.  They always need to be highly informative and/or entertaining.  Good videos can be made fast — but they still take time to make.  You will either pay someone to do it, or pay someone to teach you how to do it.  I think at this stage, we’ll both agree that it’s not exactly free.

So I will come back to the beginning of our conversation — your ONLY plan when starting out should be to make your very first sales and bring in cash as soon as possible.

You can’t save your way to making a fortune in business.  It’s that simple — once you consistently show profits — it’s then wise to use a percentage of those profits to reinvest in your business, and therefore, enlarge your cashflow and increase your profits.

REW

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Come From Aways, Do You?

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